Tsinghua University Press at 2015 BEA

Lead by president Zong Junfeng, the visiting group of Tsinghua University Press (TUP) with 4 members participated in the BookExpo America 2015 from May 27th to 31th, 2015. During the book exposition, the group participated in more than ten events for cultural communication, especially a talk at Sino-US Educational Publication Forum and an event for promotion of Beautiful Chemistry project.

President Zong gave a speech at Sino-US Educational Publication Forum, centering on the topic of new developmental strategies for educational publication in the digital era.

As an internet based project originally produced by TUP, Beautiful Chemistry was also introduced at the BEA 2015. This promotion event was one of the key events supported by State Administration of Press, Publication, Radio, Film and Television of China. Mr. Andrew Tein, the vice president from John Wiley & Sons also gave a speech and highly praised the project at the event.