Unit 1Interview and Recruitment 1
Unit 2Receiving Clients 16
Unit 3Describing the Company 30
Unit 4Office Routines 45
Unit 5Telephoning 61
Unit 6Internet Communication 77
Unit 7Business Meetings 91
Unit 8Business Travel 105
Unit 9Trade Shows 119
Unit 10Marketing and Sales 132
Unit 11Product Presentation 146
Unit 12Business Negotiation 160
Unit 13Customer Service 174
Unit 14ECommerce 189
Unit 15Advertising Strategy 204
Unit 16Public Relations 219
Unit 17Performance Appraisal 233
Unit 18Company Results 247
附录：常见商务演讲（Short Business Speeches） 260
参考文献 265
