BeautifulChemistry, the digital project on popular science originallyproduced by Tsinghua University Press, won the “Innovation Award” at the 6th Chinese Digital Publication Exposition on July 16th. This award aimsat promoting the products which have positive effects on digital publicationindustry and can actually improve the industry. The project of Beautiful Chemistry uses 4K high resolution camera to capture thesurprisingly beautiful color and details of chemical reactions. It also showsthe chemical structures and their changes published in top scientific journals,such as Science, Nature, et al. With advanced digital technology, Beautiful Chemistry shows the beauty andthe mystery of chemistry to ordinary people, changing the negative image ofchemistry and making more and more y...